Where do you begin when you are setting up for shooting real estate videos? You’d never run your camera on Auto for stills, so why would you ever leave your video image to chance with anything but manual settings? Having a good place to start is key. Let’s dive into our basic settings and the thought process for what to adjust and when.
In this article, we want to talk about shooting real estate videos. We’ll discuss the right gear and software, the right mindset, and real estate videos from the ground and the air. We’ll also go over how to do an on-camera appearance with the realtor and how to make them feel comfortable while filming. We’ll also touch on the editing process. After finishing this article, you’ll know more about shooting real estate videos!
Camera settings for shooting real estate videos
There is a single setting for all kinds of cameras that would work perfectly well for all situations. It would’ve been too good if this was indeed true. Sadly it’s not!
If you talk to several videographers, they’ll admit that camera settings are, to some extent, a matter of experience, meaning that you don’t have to be too strict on yourself regarding the right setting. After all, the more experience you gain, the better you’ll get at these things.
But, for a start, you’d better stick to the fundamental settings. As you move on, you can give more room to your experience/knowledge. Keeping this in mind, I will talk about the proper camera settings for different scenarios using those features that all cameras share.
5 notes for camera settings for shooting real estate videos
Unless you want to provoke a feeling of wartime dismay in the viewers, you should go for the highest possible resolution, 4k UHD (3840×2160). This will allow you to record nice, shiny videos that everyone will enjoy watching. If your camera doesn’t have a 4K resolution feature, your next option should be full HD (1920 ×1080).
The camera setting is gravely affected by room lighting. Not all parts of a house receive the same amount of light. Also, the color of the walls, which may differ from room to room and room temperature, affects how bright or dark a room looks.
Therefore, you should always adapt the camera settings to the lighting of the room you’re filming. A white balance of 5000-5600k (kelvin) is perfect if the room is purely lit by daylight. If it is lit by artificial lighting, a white balance of 3500 kelvin, and maybe less, is optimal. Finally, if it is lit by both natural and artificial light, a white balance of 4000-4500 kelvin is preferred.
To achieve the right white balance before shooting, you can also use a gray card. You only need to place it in the frame you want to shoot and set the camera on the “internal white balance gray detector” feature. Then, the camera will automatically adjust to the right white balance level.
FRAME RATE AND SHUTTER SPEED
The term “frame rate” refers to the frequency at which images are captured. Shutter speed, on the other hand, refers to the duration of time when the camera shutter is open channeling light onto the sensor.
These two are highly related. Keep in mind the shutter speed should always be set based on the frame rate. As seen below, shutter speed equals 1 divided by frame rate multiplied by 2.
So, for instance, if you shoot at 60FPS, your shutter speed must be 1/120.
ISO & APERTURE
We use the term “ISO” to refer to the sensitivity level of a camera’s sensors. As you might already know, the ISO should be as low as possible. This way, you’ll get less, if any, noise in your video.
Yet, not all shooting conditions are perfect. Therefore, you may have to spend some time adjusting the ISO to the lighting of the room you want to shoot.
For the light to reach the center of the camera, it must pass through the opening in the lens, which we call the “aperture.” As a rule of thumb, we can say the wider the aperture, the better. This is because, with a wide aperture, you’ll allow more light onto the camera’s sensor and have better exposure.
Picture profile is about adjusting the parameters determining how the camera records the video. Picture profile settings are essential when shooting rooms with various lighting.
Every picture profile may offer certain benefits and present a few challenges. Typically, all cameras detect the best picture profile automatically. So, the safest way to go when shooting a property is to set the picture profile on “auto mode.”
Just remember that to capture a more dynamic range, when you have to shoot a relatively dark room next to a very bright room, a “flat” picture profile is recommended.
Shooting real estate videos is a fun and rewarding trade that comes with plenty of tools to help you get started. It requires knowledge of the camera equipment, but also an eye for composition and an attitude of creativity and preservation of emotion. There are many approaches you can take in capturing properties, but because you read this guide, you’re already ahead of many people who pick up a camera and just try it out themselves.
On starting out and finding clients.If you haven’t shot your first listing yet, no problem! You’ll need to practice in your own place or maybe with friends and family. Likewise, you could reach out to a local agency and ask if they have any listings that you can film for free until you get confident enough to charge. Don’t get discouraged if things don’t just start happening right away. Trust the universe and put in the work and you’ll slowly start seeing results.
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